Canonsburg, Pa. – This week, the Marcellus Shale Coalition (MSC) – which represents approximately 300 companies with active operations across the Marcellus and Utica formations who are committed to responsible American natural gas development – unveiled a new and improved website, which will serve as the online home to the region’s largest trade association. The revamped site was built to incorporate the latest technologies aimed at improving user experience.
“The natural gas industry consistently leverages new, cutting edge technologies across our operations. Likewise, our new online headquarters will help ensure that straightforward, fact-based information is readily and widely available, and easily assessable,” said Steve Forde, vice president of policy and communications for the MSC. “After researching best practices and engaging our members, our new site was built to optimize user experience and further incorporate social media tools into our communications strategy. While the site has a new look and feel, we’ll continue to foster the same fact-based dialogue, as outlined in our Guiding Principles, here.”
Some of the new site features include:
- Social media integrated news feed;
- Refined search optimization;
- A blog for MSC members, staff, and other stakeholders to engage on a host of topics;
- An overhauled Jobs Portal for area jobs seekers.
Commenting on the MSC’s new online headquarters, in an inaugural blog post, MSC president Kathryn Klaber writes: “Over the past few months, we’ve been working to improve this website with a few goals in mind: making it more user friendly, optimizing the search function, and add a few new components that our members felt would be beneficial in furthering the natural gas discussion – with you, the visitor, in mind.”
The new website is an interactive, user-friendly hub of useful, fact-based and timely information. From fact sheets and studies, to a informational sign-up form – which will keep interested parties up to date on pertinent topics – the new site will allow visitors to remain informed on key issues and opportunities surrounding American natural gas development across the region.
Organizations interested in requesting an industry expert to speak on issues related to natural gas development can do so by submitting a “request a speaker” form. The MSC maintains a robust speakers bureau with subject matter experts who can address all aspects of the natural gas development process.
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